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//Keyboard Showcase
Overview
A product landing page for a customizable macropad, using detailed hardware views to introduce its form and controls. The experience moves from a bold product reveal to an explanatory section and a clear purchase action.
Year:
—
Service:
Web & UI Design
Category:
Macropad hardware
Role:
—
Project Context
Keyboard Showcase focuses on a compact macropad for shortcut-driven workflows. The page pairs an exploded product view with a side-profile close-up, giving the physical controls and construction a central role in the story.
Design Response
A charcoal surface creates contrast with the metallic product, while orange highlights identify the main actions. The opening composition reveals the device in parts; the following section uses a simpler side view and concise copy to explain its intended use.
UX Challenge
Technical hardware can become difficult to understand when product detail and promotional copy compete. The challenge is to make the device recognizable at a glance, introduce its purpose, and give visitors a clear route from exploration toward purchase.
Outcome
The completed design creates a focused product story with two distinct stages: discovery and explanation. Consistent typography, hardware imagery, and action colors connect the landing view to the purchase-oriented section.
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